We’re here to change how India dresses for its best moments. Not So Desi is for the modern generation who love their roots but don’t want the baggage of old-school heavy outfits. Our collections blend the soul of Indian aesthetics with the ease of contemporary fashion—giving you Indo-Western outfits that feel festive, breathable, and unapologetically stylish.

Whether it’s a family function, a Diwali night, or just a casual get-together, Not So Desi keeps you dressed right.